Document 1860
 DOCN  M94A1860
 TI    Argentina: the public people role in the communitary prevention.
 DT    9412
 AU    Girotti C; Burgos M; Revsin N; Diaz A; Moreno S; R.E.D. Foundation,
       Buenos Aires, Argentina.
 SO    Int Conf AIDS. 1994 Aug 7-12;10(1):435 (abstract no. PD0347). Unique
       Identifier : AIDSLINE ICA10/94370715
 AB    PROBLEMS: The State does not contribute to the appearance of a massive
       social subject of AIDS (population active sector with capacity to demand
       public policies of assistence and prevention). The statal campaigns
       discourage this possible subject and this attempts against the
       communitary prevention efficiency. Our hypothesis is: while the State
       moves back in its role of this public conscience builder it is possible
       to partially substitute its inaction by means of a credible speach of
       known artistic, sportive, cultural people, etc. METHOD: 50 personalities
       were called (i.e. Diego Maradona, Peter Gabriel) and all them recorded
       the message (solidarity, prevention and human rights) with a duration of
       1 minute each one. These messages, 10 each day were broadcasted during a
       year in FM 106.3 Buenos Aires radio. RESULTS: We reached a population of
       3 millions. 250 volunteers were incorporated to the R.E.D. Foundation.
       7,589 calls were received. 1,346 claims for HIV tests were derivated to
       public hospitals. CONCLUSIONS: With more bold and creative procedures,
       the civil society can reply to the State inaction concern to the
       rebuilding of public conscience about AIDS.
 DE    Acquired Immunodeficiency Syndrome/*PREVENTION & CONTROL  Argentina
       *Health Education  Human  Radio  MEETING ABSTRACT

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